Business communication essentials PDF

Business communication essentials pdf 10th edition: Business communication is one of the very important aspects of business that help in the development of business. Before going ahead we will try to define both the terms to make it clear for the aspirant to understand the business communication.

Business is the term that is used when buying and selling take place for the profit or in simple words we can say that it is a process of making their living by trading.

Business communication essentials pdf 

Communication is the process of exchange of thoughts, ideas, and information.

Thus, Business communication is the act of sharing information between employees within and outside an organization.

So, to understand the term in detail there is a one of the most popular books on essentials of business communication by Mary Ellen Guffey,  Dana Loewy that is designed to serve the needs of the candidate. 

There are many books available on business communication but this book has some special features that make it different from the other. It provides an e-textbook version so that people can easily access the ebook on mobile, laptop and can also print a copy.  

There are numerous benefits of ebooks some of them are- candidates don’t have to carry the book or the ebook can be ready anywhere and anytime. In this busy era people have to manage multiple work in a defined schedule and technology has helped a lot in organizing all the work with more efficiency. The latest and the revised edition of the book are updated with the new chapter and content to compete with the current trends and competitions. 

Detail of business communication essentials pdf

  • Book title – essentials of business communication 10th edition pdf free
  • Author– Mary Ellen Guffey,  Dana Loewy
  • Format– PDF
  • Size–  mb 
  • Pages– 608
  • Language– English 
  • Publication– Cengage Learning

e-Textbook features:

  • It contains Highlight, take notes, and search in the book
  • In this edition, page numbers are just like the physical edition
  • Create digital flashcards instantly

Table of contents of essentials of business communication pdf

Unit 1: Business Communication in the Digital Age 

1 Succeeding in the Social and Mobile Workplace 

Unit 2: The Writing Process in the Information Age 

2 Planning Business Messages
3 Organizing and Drafting Business Messages
4 Revising Business Messages

Unit 3: Workplace Communication 

5 Short Workplace Messages and Digital Media
6 Positive and Neutral Messages
7 Negative Messages
8 Persuasive Messages

Unit 4: Business Reports and Proposals-Best Practices 

9 Informal Reports
10 Proposals and Formal Reports 

Unit 5: Professionalism, Teamwork, Meetings, and Speaking Skills 

11 Professionalism at Work: Business Etiquette, Ethics, Teamwork, and Meetings
12 Business Presentations 

Unit 6: Employment Communication 

13 The Job Search, Résumés, and Cover Messages
14 Interviewing and Following Up 

Appendixes
End Matter

essentials of business communication

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